T-Mobile
T-Mobile has become a very different company under CEO John Legere. Since his appointment in 2012, T-Mobile has gone through several phases of their Uncarrier campaigns which aim to differentiate them from Sprint, AT&T, and Verizon. Both he and their advertising campaigns are not afraid to directly attack other carriers in the United States for policies that have long been dreaded by consumers. Today they launched a new campaign targeted at Verizon users in the United States. The campaign pokes fun at the "Never Settle" tagline and #NeverSettle hashtag that Verizon has been using in their recent ad campaign to promote their LTE network. T-Mobile's new Twitter hashtag for their campaign is #NeverSettleforVerizon, and the Never Settle Trial is a free trial of T-Mobile's service...
T-Mobile Announces Uncarrier 8.0: Data Stash
Today in a live interview T-Mobile CEO John Legere has made his eighth major announcement in their line of Uncarrier programs that try to differentiate them from the business...
36 by Brandon Chester on 12/16/2014T-Mobile Announces Uncarrier 7.0: Personal CellSpot, WiFi Unleashed
While it was alluded to in the iPhone 6 announcement, today T-Mobile is announcing WiFi Unleashed, which enables WiFi calling and texting for all Simple Choice customers and seamless...
22 by Joshua Ho on 9/10/2014T-Mobile Unveils Unlimited Music Streaming and unRadio
T-Mobile has been a significant disruptor in the US operator business as of late with John Legere at the helm. Previously, they’ve gotten rid of contracts, introduced free global...
32 by Joshua Ho on 6/18/2014T-Mobile Announces Test Drive, A Free Trial for a Week
Today, T-Mobile announced that they have already rolled out wideband LTE to 16 markets and VoLTE to 15 markets, with 100 million people currently covered by the 15 VoLTE...
9 by Joshua Ho on 6/18/2014T-Mobile CES 2014 Uncarrier 4.0 Event Live Blog
We're seated now at T-Mobile's CES 2014 press event, where the operator will hopefully share some of its plans for the fourth step in its uncarrier series of changes...
31 by Brian Klug on 1/8/2014A Visual Guide to the iPhone 5 on T-Mobile
This is normally Brian's beat but with him busy putting the finishing touches on his review of HTC's One, I thought I'd help out. We're still seeing (and hearing...
22 by Anand Lal Shimpi on 3/29/2013Apple to Ship Updated A1428 iPhone 5 With AWS WCDMA Enabled for T-Mobile USA
Back when I did my Qualcomm modems and transceivers piece, I gained a deeper understanding about the cellular RF engineering side of the handset puzzle. Specifically, how an OEM...
31 by Brian Klug on 3/26/2013T-Mobile Announces AMR-WB (HD Voice) Calls Active on its Network
Last night at CES 2013, T-Mobile CTO Neville Ray announced that AMR-WB (Adaptive Multi Rate Wideband) was enabled on the operator's network, instantly allowing capable phones to place higher...
10 by Brian Klug on 1/9/2013T-Mobile RF Engineer Does Reddit AMA - Answers a Few LTE Questions
In the past, carriers have been guarded if not purposely opaque about things like radio network planning, infrastructure rollouts, and other competitive details. With the smartphone boom well underway...
14 by Brian Klug on 8/8/2012HTC One S Review - International and T-Mobile
At the very top of HTC’s new lineup are three flagship devices: the One X, its cousin the One XL, and the One S. I say flagship because HTC’s...
97 by Brian Klug on 7/17/2012T-Mobile 1900 MHz WCDMA outside Moscone Center - Air Interface Hands On
I just arrived in San Francisco, CA for Google I/O, which we'll be covering live tomorrow, providing the event's 5 GHz WiFi and backup Verizon LTE or AT&T LTE...
5 by Brian Klug on 6/26/2012Verizon, T-Mobile, Sprint, and US Cellular Announce More Galaxy S III Details | Update: AT&T As Well
This morning, Verizon started something of a firestorm when it posted pricing and preorder information about the Samsung Galaxy S III (SGS3) on its website, with T-Mobile, Sprint, and...
15 by Brian Klug on 6/4/2012T-Mobile Makes 2013 LTE on AWS plans official in Earnings Report
In T-Mobile USA's fourth quarter 2011 earnings report, the magenta-branded carrier made official its plans to deliver LTE in 2013 on its AWS spectrum holdings, which were recently bolstered...
6 by Brian Klug on 2/23/2012AT&T Will Not Buy T-Mobile
AT&T has dropped its plans for a proposed $39 billion buyout of T-Mobile, citing interference from the FCC and the U.S. Department of Justice, the latter of which filed...
28 by Andrew Cunningham on 12/19/2011T-Mobile Introduces Nokia's Lumia 710 Stateside for $50
Mango was a great update to Windows Phone 7, and brings Microsoft closer and closer to feature parity with its competition. But sales don't come close to matching that...
3 by Jason Inofuentes on 12/14/2011Verizon and AT&T: State of the LTE Spectrum Union
In two deals announced late last week, Verizon Wireless has expanded its spectrum holdings through deals that will give it control over various frequencies, almost all in the AWS...
39 by Jason Inofuentes on 12/7/2011T-Mobile Introduce HSPA+ Equipped Samsung Galaxy Tab 7.0 Plus
With the WiFi SKU just a week from release, we knew we'd see a cellular radio sporting SKU crop up sooner or later. And so, T-Mobile and Samsung announced...
5 by Jason Inofuentes on 11/8/2011T-Mobile Samsung Galaxy S 2 Available October 12
This morning, Samsung officially announced the last set of details surrounding the relatively enigmatic T-Mobile Samsung Galaxy S 2, which we have been following pretty closely. First up, Samsung...
5 by Brian Klug on 9/26/2011Department of Justice Files to Block AT&T-T-Mobile Merger
The United States Justice Department has filed to block AT&T's proposed buyout of T-Mobile today, saying that the merger would "remove a significant competitive force from the market." The potential...
16 by Andrew Cunningham on 8/31/2011